True NorthBy Mark Welke Sydney•By appointment, worldwide
I run a business

When the business feels harder than it should, the answer is rarely to apply more effort.

For sole traders, founders, owners and leadership teams at start-up, scale-up, stabilisation or sale. The scale changes. The standard of thought required does not.

Read on
If any of this is live
  • The business depends on you for decisions it should be able to make without you.
  • Revenue is moving, but margin, cash or confidence is moving the other way.
  • Growth is exposing gaps in structure, leadership or execution.
  • Your team is busy, yet the few priorities that matter keep slipping.
  • You are carrying more pressure and making important decisions with less space.
  • A sale or succession is approaching, but the business still relies too heavily on you.
  • Or you know something must evolve, but cannot yet see where to begin.

What you can see is often the symptom. We work on what is producing it.

How we read it

We read the human and commercial systems together. The numbers, offer, pricing, structure and execution tell us what the business is producing. Your state, judgement, behaviour and relationships help explain how decisions are being made. We then work where one is constraining the other.

Mark has carried P&Ls, led teams and made the decisions. The work comes from operating experience.

Clearer judgement must become stronger execution, and stronger performance.

The work

How the work may continue, once the priority is clear.

Nothing is prescribed before the issue is understood and the value of the work is clear.

“He will tell you what you need to hear rather than what you want to hear, which as a shareholder, board member or business owner truly is a rarity.”

Daine McDonaldFounder & Executive Chairman, Clean Health Group
Where to start

Start with the clearest next step.

On your own, now

Take 10 minutes and receive an immediate reading across Human and Commercial Performance.

Already know why?

Message me directly. Tell me what is happening and what needs to move.

When a conversation will help

Where useful, a Business Performance Review may follow the Health Check and WhatsApp conversation.

If the issue matters to the business, size alone will not rule you out. The scope reflects the business in front of us.